Santa Rosa, California Chapter

Welcome to the Santa Rosa Holistic Chamber of Commerce. We are a group of like-minded individuals who come together to support and educate holistic choices. Our mission is to support and inspire each other; empower individuals to live healthy and conscious lives; provide our community with healthy alternatives; and integrate holistic practices with Western Medicine to treat the entire person.

Our members are from various parts of Sonoma County and represent a wide variety of services and products. We meet monthly, on the first Thursday of each month, from 6 to 7:30 pm and hold monthly Business Development Workshops/Integrated Wellness Lectures. The information for our next monthly meetings, including information about our monthly speakers is listed below.

Our chapter is a member of the Santa Rosa Metro Chamber of Commerce. Our members receive discounts at the businesses listed towards the bottom of this page. Please like the Santa Rosa Holistic Chamber of Commerce Facebook page to keep up to date with our activities. If you have any questions regarding our chapter or would like to be added to our email list, please contact our President, Cherri Pedrioli, at


Healing Fair 2018 Logo Facebook with date copy


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We will be holding the second free Sonoma Strong Healing Fair on September 29, 2018 at the Santa Rosa Veterans Building. On December 9, 2017, the Santa Rosa Holistic Chamber of Commerce presented the Sonoma Strong Healing Fair to assist the community in recovery from the devastating fires that occurred in October 2017. There were about 450 people that attended the healing fair, including about 45 practitioners. Treatments that were offered included Chiropractic adjustments and B12 shots, massage, Acupuncture, Reconnective Healing, Reiki, Biofield Tuning/Heart Access, light therapy, sound healing, EFT, wellness/life coaching, medical intuitive, neurofeedback, Bemer - PEMF, craniosacral, henna, Vortex Healing, BodyTalk, Zero Point Balancing, Acupressure and Marconics. The 2017 healing fair was mentioned in the article CA Wildfires Spark Serious Health Challenges - Holistic Practitoneers Respond.

On September 29th, the community will again have the opportunity to receive free healings/treatments. There will also be music, a kids' area, a vendor's area, sponsor's area, food/drinks, silent auction and speakers. We are grateful to again be able to assist our community. If you would like to help organize the fair, volunteer during the fair or be a practitioner, sponsor or vendor, please contact us. If you would like to help cover the costs of the event, please go to GoFundMe. You can receive updates to the healing fair by liking our Facebook page Sonoma Strong Healing Fair.

 Come Help Us Grow, Together We Can Make a Difference

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 Santa Rosa Holistic Chamber of Commerce Meetings and Workshops

Monthly Meetings

We meet once a month to build business relationships and alliances; network for support, resources and referrals; and assist in developing community awareness of holistic services and products. During the meeting, you will be given 30 seconds to introduce yourself/business and time for one-on-one conversations. We have two speakers at each meeting; a member who provides an experiential discussion about their business and a speaker who discusses business-related issues. You are welcomed to attend meetings prior to joining the Holistic Chamber of Commerce.

Our Next Monthly Meeting: Thursday, 2 August 2018, 6:00 to 7:30 pm, with open networking half hour before and after
Location:  Steele Lane Community Center, 415 Steel Lane, Room 6, Santa Rosa, CA.

Jasmine Gold of the Songbird Community Healing Center will be discussing their healing center and how the classrooms and treatments rooms can help build businesses. She will also discuss the diverse classes and services available. Jasmine Gold is a Toltec Mentor trained by Don Miguel Ruiz, a certified Four Agreements Facilitator, and Reiki Master.  Her passion is sharing information and supporting growth for everyone through community, connection and creativity.

Save the Date: Thursday, 6 September 2018, 6:00 to 7:30 pm, with open networking half hour before and after 
Location:  Steele Lane Community Center, 415 Steel Lane, Room 6, Santa Rosa, CA. Our Speakers in September will be Janet Caliri and Dr Goldberg.

Monthly Business Development Workshops and Integrated Wellness Lectures

We offer a monthly Business Development Workshop or Integrated Wellness Lecture. Our Business Development Workshops assist our members attract more clients, improving their business skills and more. The Integrated Wellness Lectures are given by medical doctors, naturopathic doctors and other medical professionals. The workshops and lectures are free to members. There is a $30 fee for non-members.

At our next meeting, Sue Brooke will be presenting her workshop Ignite Your Biz Now! Business and Marketing Tips, Tricks and Cool Tools. Sue is a professional speaker, best selling author, small business marketing strategist and relationship marketing expert. This event will be held on 24 July at 6:00 to 8:00pm at Mary's Pizza Shack on Marlow Road, Santa Rosa.

Our August Business Development Workshop and Integrated Wellness Lecture will be presented by Shiroko Sokitch on [date TBD]. Her topic will be: "Healing when it seems impossible - 7 Keys to Defy the Odds".


For information about the events, workshops and lectures, please go to the Santa Rose Holistic Chamber of Commerce Facebook page. You will also find details about our next Zumba event to be held on 28 July 2018 at 11:00am at Fierce Fitness and other events on the Facebook page.

   Please contact Cherri Pedrioli at 707-753-0046 or with questions

To become a member of our chapter click Here to complete an HCC application

Connect with us at Santa Rosa Holistic Chamber of Commerce Facebook Page


Businesses Where Members Receive Discounts

  • East West Restaraunt, 557 Summerfield Road, Santa Rosa, CA. 10% off to members. Prospering in Santa Rosa for over 25 years, the creative East West menu includes a wide variety of tasteful, fresh, and local ingredients which embrace vegan and vegetarian options. See their website for information about their business and menu. website 


About our President, Cherri Pedrioli

Cherri was born and raised in Sonoma County. She has two children, three step-children and five grandchildren. Since 2004, she and her husband have owned a successful plumbing business in Santa Rosa, CA. At an early age her passion for assisting people and animals was evident. She even entered a nursing program when she was 16 years old but due to certain circumstances, she lost her faith in Western Medicine and stopped the program.

For several years, she struggled with her own health issues, which Western Medicine was not able to resolve. She began searching holistic alternatives and in 2010 had her first energy healing session with a Reconnective Healing practitioner. After a few more sessions, she attended the next Reconnective Healing training program and has been a Reconnective Healing practitioner since 2012. She feels fortunate to have assisted in many wonderful healings, such as broken bones healed, a black eye gone the following day and stage 4 cancer going into full remission.

Her passion now is also directed at making the Santa Rosa Holistic Chamber of Commerce a thriving and compassionate chapter. She is driven to integrate holistic alternatives with Western Medicine for the greater good of all individuals. She welcomes you to become a member of the Santa Rosa chapter and their growing holistic community.

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Leadership Photo 9 2017





Cherri is the owner of Reconnect Mind Body Soul in Santa Rosa, CA



The Santa Rosa Holistic Chamber of Commerce Leadership Team

Cherri Pedrioli - President, Diana Borges - Senior Vice President, Simon Emsley - Vice President, Patrice Fistor-Jaehnig - Guest Ambassador, Benjamin Schwarcz-Outreach Coordinator, Robert Butwin-Outreach Coordinator, Rebecca Gustafson-Outreach Coordinator, Noel Ward-Events Coordinator, Bob Heisler-Treasurer, Cathy Olsen-Guest Ambassador

To join our chapter, click here.


The Holistic Chamber of Commerce stands for excellence among holistic, complementary, alternative, and sustainable professionals, practitioners and businesses.  All Professional Members of The Holistic Chamber of Commerce have submitted references, which The Holistic Chamber of Commerce has checked.  Membership in The Holistic Chamber of Commerce is not a specific endorsement of any particular member, product, service, medication or modality, only that there have been satisfactory reference checks.  The information contained on this website is for informational purposes only, and should not be used to replace professional medical advice.